A graduate of the Royal Military Academy Sandhurst, Britain’s army officer leadership college, Julian went on to train and lead soldiers on active service as an infantry officer in the Scots Guards. This experience laid the foundation for his conviction that organizations can only expect to achieve full potential by training their people on all aspects of what their job entails, what is expected of them, and giving them the tools to succeed.

After joining the luxury travel company Abercrombie & Kent, Julian opened and managed safari and lodge operations throughout Africa, developed hotels in Asia, and led Abercrombie & Kent’s sales in North and South America. He then set up a hotel management company, with a portfolio of luxury experiential properties that included The Point, at the time acknowledged to be one of the finest hotels in the world. In every property the highest service standards were achieved and maintained after implementing practical and relevant ongoing training programs.

Julian Hutton
Managing Partner

After an enforced stay as a hospital patient, it became apparent that the guest centric training that the hospitality industry was doing could be of enormous benefit to hospitals in order to engage their staff and increase the level of their patient experience. What guests and patients remember, what they are most enthusiastic about, what they comment on, and what makes them loyal advocates, is the level of hospitality, empathy, and emotional connections they make with the staff.  Training staff how to develop and maintain those relationships creates an outstanding experience. 

From Julian’s wide knowledge of what makes for exceptional levels of service, diverse cultures at all levels, from line staff to senior managers, he makes training succeed by connecting with the audience, free of jargon and complicated theories, in order to give people practical real world solutions for them to solve the issues they face every day.